It has been a while!
Insight India, the megatrends & strategy conference is back. Our long time partner Style Vision and Onio is getting together again to organise Insight India 2012.
Insight India 2012 is an interactive conference to understand the megatrends and their impact on innovation strategy for India.
Megatrends study is increasingly becoming a tool of choice for organisations around the world, to chart out future strategy. Megatrends are the emergent changes in the society that are going to affect everything we do in our daily lives. MegaTrends are paradigm-shifting changes operating at the intersection of cultural, social, economic, political, technological, regulatory and market forces.
(File image of participants at previous Insight India at Delhi)
What are the key take-aways of this workshop?
Understanding this science of time 'megatrends' can help:
•evolve a better direction for product innovation
•bring fresh and original insipirations in the design
•understanding the emerging consumers
•understand employees better. Helps your recruit better.
•align the brand and the brand message to the changing times
•bring refreshing change in the service quality
Participants will get an exclusive summary of all presentations.
Learning from the other or parallel industries is an important part of megatrends.You get to network with cross-industry participants who are equally interested in understanding future and new methodologies.
When: 23rd Nov 2012
Where: Melhua The Fern Hotel, Hiranandani Gardens, Powai, Mumbai
Who Should Attend:
Business heads, Business Strategists, Product Planners, Designers, Entrepreneurs, Design researchers, Market researchers and Brand Managers
In the past, participants have been from wide ranging industries and institutions, including Volkswagen, Samsung, LG, Tata Motors, Tanishque, Symrise, Steelcase, Future Group, Godrej, Titan Watches, Unilever, ITC, P&G, Nokia, Financial Times, WeSchool, IIT Mumbai, NIFT Delhi, Copenhagen Institute of Future Studies & HPCL.
MORE: Brochure, Schedule, Speakers and Registration is at www.oniodesign.com/insightindia
Here is a newly created -low-res video
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MEPL approached Onio Design Pvt. Ltd. to design a classroom that facilitates the Thinking Skills Enhancement in a structured manner. The ‘brand experience’ design within the classroom, also required several product- innovations
in the props and the furniture. Onio designed and delivered the ready to use class-room systems in several locations across India in a period of two months.
Onio achieved the following:
1. A detailed taskflow of teachers’ and students’
2. Identification of critical props and furniture was done and mobilising supplier network for quick delivery across India
3. Semiotically reinforcing the brand through graphics and products Brand-thinking using graphics and the space design was enhanced by creative engineering and innovative
Some of the highlights of the assignments were-
1. Cohesive Visual Experience- To make sure that more than 50 uniquely designed elements (products as well as
graphics) come together to create a cohesive visual experience.
2. Quick conversion- To respect the stringent and challenging timelines, the process of conceptualization to installation was made extremely fast and 4 installations
at different locations in India was done in a
record time of 1 month!
3. Repeatability- As the labs would be spread at various schools in the country,which will have different geographies and dimensions, our design team made sure that the scheme caters to this variability using a good mix of standardized and customized components.
4. Sturdiness- This was the toughest test for the design and engineering team since the lab and each component had to be used by hundreds of young students (KG to VIII)! All
the components were designed, manufactured and installed, keeping this in mind.
Many luminaries in the global design and innovation arena would be speaking in this power-packed event. Sean Carney, chief design officer and senior vice president at Royal Philips Electronics; Benoit Jacob, head of design at BMWi; Frank Stephenson, Design Director McLaren Automotive; Alessandro Finetto, senior director, global consumer design, Sung Han Kim, head of design, Samsung Europe; Whirlpool EMEA & Asia and Christian Buetner, industrial design manager at Bosch are amongst the other invited speakers in the event.
The event focuses on manufacturing, universal design, emerging trends and methodologies related to design and innovation.
Manoj is the only speaker from India, who along with Cathy-Huang (President of China Bridge) will speak on building value through local insights in product development process. Manoj will illustrate his point from the recent case-studies of Onio's work, which were meant to bring disruptive innovation for Indian market, but now they have a become a global product case study.
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Godrej invited Manoj to deliver a keynote speech during the MEGA series of workshop being conducted across the group. These workshops are aimed at raising the design competitiveness of the company by sensitizing the key empployees towards User Focused Innovation,Brand-led-Design and Empathic Innovation techniques.
Godrej is one of the leading Indian business house with presence in several countries across several domains ranging from soaps to rockets.
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